The Urbani family has been a prestigious and respected name in the truffle business for generations. From its inception in 1850, the Urbani reputation for excellence has been carefully and faithfully handed down from one generation to the next. The continued success of Urbani has arguably been made possible by the unique charisma and profound knowledge of the family’s fourth generation to run the company, Paolo and Bruno. Always looking to innovate, Urbani has also created special lines of products – creams, sauces, oils, all made with pure, organic ingredients. Urbani is now the absolute world leader in truffles, and it is one of the most prestigious flags of Italy in the world. All over the world, the word for truffles is Urbani.